Key Takeaways
- Pick a specific struggle (not generic sadness)—e.g., ‘Like dis if you cry everytim your [industry tool] breaks’
- Use Canva Pro’s ‘Meme’ templates to save time
- Add a CTA: ‘Tag a friend’ or ‘Comment your story’ to boost engagement
- Post at peak times (for my farm, 8–9 PM KST = best engagement)
- Repurpose top performers into merch/ads (my ‘aphid’ meme became a best-selling T-shirt)
What Is ‘Like Dis If You Cry Everytim’ (And Why Should You Care)?
First, let’s clarify: this isn’t some deep philosophical movement. It’s a meme format that started with a misspelled phrase (‘dis’ instead of ‘this’) paired with an image of a crying frog, dog, or anime character. The text usually says something like:
Like dis if you cry everytim you check your bank account
People like/double-tap/share if they relate. That’s it. No fancy mechanics.
The origin story (it’s dumber than you think)
The format traces back to early 2020s Twitter and 4chan, where users would post exaggerated emotional reactions to mundane things (e.g., ‘when your WiFi cuts out during a Zoom meeting’). It blew up when TikTokers started using it for self-deprecating humor—think ‘Like dis if you cry everytim you see your student loan balance.’
By 2024, brands caught on. Now you’ll see it from:
- Fast-food chains (‘Like dis if you cry everytim you finish your fries’)
- E-commerce stores (‘Like dis if you cry everytim you see our sale prices’)
- Even government accounts (yes, really—some city pages use it for public service announcements)
Why it blew up in 2024
Three reasons:
- Algorithm favoritism: Platforms prioritize posts with high engagement in the first 30 minutes. ‘Like dis’ content gets quick reactions (likes, shares, comments like ‘SAME’).
- Low-effort relatability: It’s easier to double-tap ‘I feel this’ than to write a comment.
- Adaptability: Works for humor, marketing, even activism (e.g., ‘Like dis if you cry everytim you see climate change news’).
Sound like a fad? It is. But fads can be profitable. When I tested this on my soybean farm’s Instagram (not exactly a meme audience), one post got 3x the usual engagement. More on that later.
Who’s actually using this (spoiler: not just teens)
Here’s who’s leveraging it:
- Small creators: Growing pages use it for cheap engagement.
- Dropshippers: ‘Like dis if you cry everytim you see our prices’ → links to their store.
- Local businesses: My friend’s coffee shop used ‘Like dis if you cry everytim you need caffeine’—boosted foot traffic.
- Nonprofits: ‘Like dis if you cry everytim you see a shelter pet’ → donation links.
Real talk: if you’re over 30, this probably makes you cringe. But the data doesn’t lie. Relatability > aesthetics in 2024.

How It Works: The Psychology Behind the Meme
Why does this work? Three psychological triggers:
The ‘relatability hack’
Humans are wired to bond over tracking/” class=”auto-internal-link”>shared struggles. ‘Like dis’ frames mundane frustrations (bills, Mondays, bad WiFi) as universal experiences. When you see ‘Like dis if you cry everytim you step on a Lego,’ your brain thinks: ‘Oh, someone else feels this too!’ → instant connection.
In my plant factory, I tested this with: ‘Like dis if you cry everytim your basil wilts.’ Sounds niche, but gardeners lost it in the comments. Why? Because it’s specific enough to feel personal but broad enough to apply to most plant owners.
Algorithm bait (and why it works)
Platforms like Instagram and TikTok prioritize content that:
- Gets quick engagement (likes/comments in first 30 mins).
- Encourages shares (people tag friends who ‘get it’).
- Uses trending audio/text (the ‘cry everytim’ phrase is now a trigger for algorithms).
When I posted my soybean meme, Instagram pushed it to the ‘Explore’ page within an hour. Why? Because the first 50 people who saw it liked it immediately. The algorithm saw that and thought: ‘This must be good.’
The dark side: engagement vs. actual value
Here’s the catch: Likes ≠ sales or real followers. Most people who double-tap your ‘cry everytim’ post won’t buy your product or remember your brand tomorrow.
Example: A dropshipping store I follow used this format to promote a $50 ‘anxiety blanket.’ Their post got 10K likes. But when I checked their website traffic via SimilarWeb, only 2% of engagers clicked the link. The rest just scrolled.
So is it worth it? Depends on your goal:
| Goal | ‘Like Dis’ Effectiveness | Better Alternative? |
|---|---|---|
| Brand awareness | ⭐⭐⭐⭐ | Reels/TikToks with CTAs |
| Website traffic | ⭐⭐ | Lead magnets (free guides) |
| Sales conversions | ⭐ | Demo videos, testimonials |
👉 Best for: Growing a new account, testing audience interests, or driving cheap engagement for the algorithm.
The 5 Types of ‘Like Dis’ Content (And Which Ones Convert)
Not all ‘Like dis’ posts are equal. Here’s the breakdown:
1. Classic meme format (low effort, decent reach)
Example: Sad frog with ‘Like dis if you cry everytim you see your student loans.’
Pros: Easy to make, high shareability.
Cons: Overdone. Your post will blend in unless it’s hyper-specific.
Engagement rate: ~3–5% (likes/followers).
2. ‘Deep’ emotional hooks (high engagement, risky)
Example: ‘Like dis if you cry everytim you think about your dad.’
Pros: Can go viral if it hits the right nerve. Works well for nonprofits or mental health pages.
Cons: Can backfire if it feels exploitative. Also, algorithms sometimes flag ‘sad’ content as ‘low-quality.’
Engagement rate: ~8–12% (but polarizing).
3. Product/brand adaptations (my soybean farm’s experiment)
Example: ‘Like dis if you cry everytim you see how expensive organic soybeans are’ → link to our coop’s store.
Pros: Directly ties to your offering. My post got a 15% click-through rate to our Coupang store.
Cons: Needs a clever tie-in. ‘Like dis if you cry everytim you eat our soybeans’ would flop.
Engagement rate: ~6–10% (with proper CTA).
4. Interactive polls/quizzes (best for algorithms)
Example: ‘Like dis if you cry everytim [Option A] / Comment ‘SAME’ if you cry everytim [Option B].’
Pros: Boosts comments (which algorithms love more than likes). A coffee shop client used this and saw a 20% increase in story replies.
Cons: Requires monitoring replies to keep engagement going.
Engagement rate: ~10–15%.
5. AI-generated variants (hit or miss)
Example: Using Midjourney to create a custom ‘sad soybean’ character for my farm’s memes.
Pros: Stands out in a sea of stock images.
Cons: Expensive ($$$ for AI tools) and time-consuming. My first AI meme took 2 hours to perfect.
Engagement rate: ~4–7% (unless it’s really good).
👉 Top pick: Product/brand adaptations if you’re selling something. Interactive polls if you’re growing an audience.
Tools to Create ‘Like Dis’ Content (Free vs. Paid)
You don’t need fancy software, but the right tools save time. Here’s what I’ve tested:
Free options (Canva, CapCut, IMGFLIP)
- Canva: Templates for ‘Like dis’ memes. Downside: everyone uses them → your post looks generic.
- CapCut: Free video editor with trending audio clips (e.g., sad violin music for ‘cry everytim’ videos).
- IMGFLIP: Meme generator with the classic ‘Distracted Boyfriend’/‘Drake Hotline Bling’ formats.
Best for: Beginners or one-off posts.
Paid tools with templates (Adobe Express, Visme)
- Adobe Express ($9.99/month): Better fonts, animations, and resizing for different platforms.
- Visme ($12.25/month): Good for interactive polls (e.g., ‘Click which one makes you cry’).
Best for: Small businesses or creators posting 3+ times/week.
AI generators (DALL·E, Midjourney—worth it?)
I tried Midjourney ($30/month) to create a custom ‘sad soybean’ mascot. Results:
- Pros: Unique visuals that stand out.
- Cons: Steep learning curve. My first 10 generations looked like nightmare fuel.
Verdict: Only worth it if you’re really committed to branding. For most people, stick to Canva.
My top pick for non-designers
👉 Best: Canva Pro ($12.99/month). Why?
- 100+ ‘Like dis’ templates.
- Resize for Instagram/TikTok/Stories in one click.
- Brand kit to save your colors/fonts (so your memes look consistent).
(Side note: If you’re on a budget, use CapCut’s free version + Google Slides for text overlays.)
Tool Comparison
| Tool | Cost | Best For | Learning Curve | My Rating |
|---|---|---|---|---|
| Canva Free | $0 | One-off memes | ⭐ | 7/10 |
| Canva Pro | $12.99/mo | Consistent branding | ⭐⭐ | 9/10 |
| CapCut | $0 | Video memes | ⭐⭐ | 8/10 |
| Midjourney | $30/mo | Custom illustrations | ⭐⭐⭐⭐ | 6/10 (overkill for most) |
Cost Breakdown: From $0 to $200/Month
You can do this for free, but scaling up costs money. Here’s the real breakdown:
DIY (free)
Tools: Canva Free, CapCut, IMGFLIP.
Time cost: ~30 mins per post.
Results: Decent if you’re consistent, but don’t expect viral growth.
Semi-pro ($10–$50/month)
Tools: Canva Pro ($12.99), CapCut Pro ($7.99)
🔗 Recommended Resources
- 📚 Best Ai Automation Tools 2026 on Amazon
- ⚡ Get Our AI Automation Templates & Guides
- 📨 Join Our Free AI Money Newsletter (Weekly)
This post contains affiliate links. We may earn a commission if you purchase through these links, at no extra cost to you.
